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my name is Jordan Petteys—i am a tactile storyteller.
my name is Jordan Petteys—i am a tactile storyteller.
In collaboration with a local baker, I designed a set of stationery cards in Adobe Illustrator to accompany the release of her cake collection, then art directed and photographed the photoshoot of the products. Each illustration was created to reflect the artistry of her baked designs while maintaining a timeless, everyday appeal suitable for year-round use. This project combined my love for visual storytelling and local collaboration, resulting in a product that celebrates creativity and community. The cards are now sold at Mosaic Makers Collective and available online.
