Social Strategy for Mosaic Makers Collective
As the marketer and lead storyteller for Mosaic Makers Collective, a group of 150+ Texas-based women-owned businesses, I have the joy of documenting and sharing the stories of the incredible makers who bring the collective to life. Through photography, video, and social media storytelling, I help promote MMC’s mission to support women entrepreneurs and expand their reach across Texas and beyond.
I’ve led multi-platform campaigns that doubled online sales year-over-year and grew our reach by over 490%, while also launching targeted paid ads that reflect the heart of our brand. I successfully promoted the launch and grand opening of MMC’s newest location at the Dallas Farmers Market, where the campaign collectively received over 100K views and helped drive one of the organization’s most widely attended events to date.
One of my favorite projects has been initiating our give-back campaign, partnering with Texas-based artists to create products that raised over $2K for organizations doing meaningful work to make Texas a better place.